Shireen Lakdawala

150K+ Impressions, 7X Google Ad ROI, and First-Page Rankings
Client:Shireen Lakdawala
Industry:Fashion & Apparel (Luxury Pret & Formal Wear)
Platform:Shopify
Location:Global (U.S.-based brand serving international markets)
impression
1.8M
Impressions
Google Ad ROI
7X
Google Ad ROI
Google Ad ROI
450%
First-Page Rankings

UI/UX Updates

Swipe left or right to compare before and after

The Challenge

  • Break through a saturated luxury fashion market
  • Improve Google search rankings for high-intent fashion keywords
  • Increase conversion rates and paid ad profitability
  • Build brand trust across review platforms and social media
  • Personalize customer journeys for global segments

Our Approach

We crafted a multi-channel, high-impact strategy built around performance, personalization, and platform dominance:

  • SEO Optimization

    Targeted fashion-specific search terms, optimized collections, and blog content

  • AI Personalization

    Delivered product recommendations based on user behavior and past purchases

  • Google & Meta Ads

    Precision targeting that delivered 7X and 4X ROI respectively

  • Email Retargeting Campaigns

    Achieved 40% open rate with time- and action-triggered flows

  • Brand Reputation Management

    Strengthened trust via Google My Business, Trustpilot, and influencer reviews

  • Influencer & Podcast Management

    Extended reach across Instagram and fashion-focused platforms

  • Content & Social Media Strategy

    Developed brand-aligned visuals and copy for stronger engagement

  • SEO Optimization

    Targeted fashion-specific search terms, optimized collections, and blog content

  • AI Personalization

    Delivered product recommendations based on user behavior and past purchases

  • Google & Meta Ads

    Precision targeting that delivered 7X and 4X ROI respectively

  • Email Retargeting Campaigns

    Achieved 40% open rate with time- and action-triggered flows

  • Brand Reputation Management

    Strengthened trust via Google My Business, Trustpilot, and influencer reviews

  • Influencer & Podcast Management

    Extended reach across Instagram and fashion-focused platforms

  • Content & Social Media Strategy

    Developed brand-aligned visuals and copy for stronger engagement

Targeted fashion-specific search terms, optimized collections, and blog content

Delivered product recommendations based on user behavior and past purchases

Precision targeting that delivered 7X and 4X ROI respectively

Achieved 40% open rate with time- and action-triggered flows

Strengthened trust via Google My Business, Trustpilot, and influencer reviews

Extended reach across Instagram and fashion-focused platforms

Developed brand-aligned visuals and copy for stronger engagement

The Results

Sales Stats
Organic Traffic
Organic Keywords
Email Marketing
Competitors
Retargeting
Google Ads

Sales Stats

Organic Traffic

Organic Keywords

Email Marketing

Competitors

Retargeting

Google Ads

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